Our customers or prospective customers often ask us how we do a performance audit (it's our most popular service). I thought I should write a blog post that will both answer their question, so I can just reply "read all about it at this URL" and share our methodology with readers a little bit. This fits well with our philosophy of openness. It also shocks people sometimes -- "you're giving away the golden goose!" Not really. What you hire us for is our experience, not a recipe that anyone can follow.